Ecommerce


Why You Need a Self Hosted Online Store for Your Business?

Why You Need a Self Hosted Online Store for Your Business?

Nowadays, it’s not that difficult to get an online store up and make it run. Yes, that’s really perfect, unless, in your hurry, you pick the wrong type of platform and are forced to either begin from the scratch or go on with a store that is less than perfect. With a multitude of e-commerce platforms available out there, each with its own unique features, you’ve the freedom to choose the apt one for your business. Choose one to serve as the backbone of your e-commerce empire. It’s about whether to go for hosted or self-hosted solution. Before taking a decision, let’s find out what they are and why you should care. Bike or Bus? Let me give you a simple example that’ll help you understand the difference between a self-hosted and hosted platform.Do you prefer using a bike? Or would you prefer taking the bus? Well, the answer will probably help you decide whether you want a hosted or self-hosted platform. With a bike, you can go anywhere anytime you want. You’ve the whole freedom to customize it the way you want. You can choose a model that has good mileage or with some exciting features. You can choose how fast you get to your destination. Certainly there are downsides to owning a bike– you have to pay for the bike itself, you have to pay to park, you have to fill it up, you have to think of its maintenance and repairs. Well, if you like the freedom of owning a bike, we’d say you’ll probably like a self-hosted solution. You could of course rely on the public transportation too. It goes to where most people want to go, at a pretty good speed. And you don’t have to bother about the maintenance at all. There are a…

Continue Reading


Top three ecommerce trends to target in 2017

Top three ecommerce trends to target in 2017

The world of ecommerce is evolving at a rapid pace. As a result, it continues to make online shopping a seamless and hassle free experience. With  the new year just around the corner, it’s time to make sure your company stays ahead of the competition and update on the latest ecommerce trends. Let’s dive into the top three trends for 2017. Hassle free return shipping Customers who shop online are unable to get the same sensory experience they can get from shopping at local stores. This makes it risky, as you are not able to touch or view products to make a decision. As a result, customers expect hassle free return policy for a seamless online shopping experience. One of the most prominent trends for 2017 is offering customers simple, hassle free return shipping, similar to Amazon Prime.  Same day delivery  Delivery and returns have always been a challenge, but steps have been taken to deliver at a faster pace. This would increase the chances of quality traffic and higher returns. Providing live-action customer support Having a live support option helps you reach customers who need your support and assistance. It allows customers to ask questions and provide feedback in real-time.


Compare Ecommerce Platforms

ECommerce Development Trends

Ecommerce in india is on the rise, the trend reached 55% in 2016. To stand in the crowd you need to be on a stable platform which is extensible and flexible enough to give any features you imaging or research in no time., After Launch implemnt marketing strategies and logics to reach goals. Reaching goal is not the end, Maintainin the sale rates and retaining customers again a hassle. E-Commerce Platforms allow businesses to host online storefronts that offer goods or services for sale. E-commerce platforms can be offered as a digital solution for business-to-business (B2B) commerce, business-to-consumer (B2C) commerce, or both. These platforms are usually offered in one of two ways: hosted and self-hosted. Hosted e-commerce platforms are restricted to a relatively small vendor-approved set of extensions and plugins, but are backed by strong vendor support. Self-hosted platforms, often open source, provide greater customizability and scalability, but require more technical knowledge to implement and maintain. Platforms either can be hosted or Self  hosted.Hosted Packs will be managed by the vendor , and here by offer strong Backend support and Scalability in minimum time. Self Hosted will be Cost effective and with full development handle to make any change with an expert inhouse developer, Choice is up to you. We got solutions for Self Hosted and Hosted Apps aswell Platforms   Custom Ecommerce is the clear winner  (42%) . Check Our Custom Made Ecommerce (MECOM)  Here As per builtwith Magento lead the show ( 12 + 7 =19%)  followed by WooCoomerce (9%) where Magentos share is sum of Community(Magento CE) and Enterprice Edition (Magento EE) shares. Advantages of Custom Ecommerce  There are no limitations on how you set up your store and shopping cart Display the products you want on any page. Give your customers a unique shopping experience  You’ll have better…

Continue Reading



Magento Ecommerce Solution for Startups

Why Magento From its release in 2008, Magento  Ecommerce is the most widely using Ecom Platform till date, Reason for this mass popularity tends to be many, few of those are Open Source Magento got two vaiants 1. Magento Enterprise Edition as a Hosted app (EE) 2. Magento Community Edition (CE) For a Business startup to stand with giants like amazon,alibaba,flipkart,snapdeal, Its not that easy to develop their clone. The most cost effective but competative option is to depend a trusted e Com platform. Fortunately Magento supply all these in no product cost. But remember getting a copy of Magento will do nothing, unless you got its expertise and team to manage features and servers #Advantages Of Magento:- Magento offers ultimate flexibility and functioning of their online stores. Feature-Rich Magento Equipped with all major Features a startup needed to stand with major players Flexible CMS From the user end majento is flexible enough to manage from back end Wide Community Owned by EBay Magento got immense number of community supporters to provide support when ever you need Extensions Plenty of extensions from official and unofficial marketplaces #Disadvantages:- Magento got its own disadvantages as its running on PHP where resource eat will be in range of Gigs. Its backward compatibility on server upgrades are againa queston, the common disadvantages listed below Cost Magento EE is not a Free Service and if you are in CE you need to pay high for Developers and Extensions, And Be sure extending magento is a steep job. Technology Magento need high requirement in server and developers. Must be hosted on dedicated servers or cloud plan to keep store running smooth Time Magento’s architecture is bit complicated. The more Magento is complex, the more time it need to set up and customize as in other solutions.and so the price.



Implementing Live Chat in your website

Importance of having Live Chat Website live chat is the most viable method to interact with visitors. On an average, more visitors interact in chat, over email and phone. Latest live chat platforms further support mobile along with its back-end dashboard. Live Chat significantly reduces the response time and thereby increase conversation rate from visitors drop into the website. There is a good number of providers in Live Chat implementations both free and paid. Here is a detailed comparison among leading Live char players. Leading players in Live Chat Liveperson Liveperson is one of the leading player in  Live Chat. It allows you to stay connected with your customers every time. In Liveperson chat buttons can be displayed whenever agents are available, allowing customers to initiate chat engagements from their desks, smartphones, or tablets. Using this chat, we can transfer chats to other agents such as second-level support. Olark Olark is another famous leading player in Live Chat. Olark live chat allows you to talk directly with customers. Using Olark, We can automatically send  greeting message or manually via the chat console also it  reveals who’s on your website and exactly what they are doing. zopim Zopim is a famous Chat to engage customers fast. Using zopim,  Agents can handle multiple chats at once, so the wait time is reduced and customer’s have a better experience. Also this lets you reach out and talk to customers before they even ask a question. Free live chat for any website tawk.to Tawk.to is a 100% FREE live chat app that lets you monitor and chat with visitors on your site. More than 250000 companies use tawk.to to provide real time support and service to their customers. Using tawk.to, Stay connected anywhere and be in touch with your customers from your computer, or your mobile. Twak.to wordpress plugin To install tawk.to on your…

Continue Reading



Best WordPress Ecommerce Solution in Kochi

Searching for a complete WordPress eCommerce Solution ? Wanna Start an Online Store in your WordPress Site ? From Simple StoreFront to Complete Inventory we have all solution for a perfect eCommerce Site. Bundled payment Gateways give you freedom to smooth & secure transactions. And building trust and customer loyalty. Enhanced SEO and Analytics keeps you business scalable and successful. Let’s Get in touch to discuss about your eCommerce Website today. Our packages are custom tailored for you based on specific requirements.



Ecommerce SEO Listing Factors

SEO Ranking factors are important to an Ecommerce business to bring business online. The main ranking factors in ecommerce are: Navigation Links (5/5) The text appears near to your products and product categories are so called Navigation links. Most of the Ecommerce Platforms automatically generate the navigation links for menu same as the products and product categories. And for smooth SEO results it’s better to prefer independent controls for the navigation links so that Individual Products categories or products can be listed on search on particular product related searches. Page Titles (5/5) Page titles are the text that seen at the tab section at the top of the browser. And  it will be the bookmark name for the page when we save it or make a shortcut for that. So when creating page titles we need to focus to highlight the products we listing rather than the store name and all. Inserting key search terms with product name will be also appreciated. However Independent Page titles make sense in the SEO ranking rather than common one. If some product name is unfamiliar then you can make the product category name in front of it to make a identity for the same. Page URLs (4.5/5) The Location of page shown in address bar of the browser is called Page URL. Including key search term for products or service in the page URL will highlight the same on search results. And Independent controlled URL name based on Keywords will ensure better search listing than a competitor doing automated URL naming. Meta Description (4.5/5) The descriptive text appears  along with the listing of your page in Google or Any Search engine is called Meta Description. Meta description does not make any positive part on Search Result Position but it will reflect on customer choice for clicking…

Continue Reading


Ecommerce Business

Best Platforms for Ecommerce Business

If you are considering starting your own online store without huge fund and time then think about a ecommerce platform which have work with some successful websites. So these ecommerce platforms or shopping cart softwares can help your customers and sellers like a pro even in your struggling stages. Most of all popular Ecommerce Platforms can be tailored for your specific need with the help of a efficient technical team. And some platforms are good enough that having a do-it-yourself version where no design or development team is needed. Best Ecommerce Platforms  Magento  Magento is a powerful ecommerce solution being owned by eBay for easy ecommerce business. There are lot of features and extensions available in magento that can help you gain more regular businesses. The Software is very modular so it can grow with your business. Magento Commerce boasts a strong portfolio of cloud-based omnichannel solutions including in-store, retail associate and order management technologies. Open source digital commerce platform and cloud based solution empower merchants to integrate digital and physical shopping experiences. WooCommerce WordPress is well known for DIY websites and WooCommerce is WordPress based Ecommerce platform which is free and open source so that you can have control over your store without any monthly payments and proprietary softwares. Also the WordPress Ecommerce website can be scale from small to large stores. And those who experience in using WordPress can use WooCommerce by modifying your products instead of posts in the CMS. Both Digital Downloads and Physical Products can be sale online. The number of extensions available makes the WooCommerce Super Flexible. Webs If you are in search for simple and intuitive web store that can create within a couple of hours then your choice is Webs. However you can create a free trail website in Webs. If you…

Continue Reading



Hosted Ecom Application, Launch your Ecom service in no time

Hosted Ecom Application Morbits releasing a hosted ecom application which developed in house from scratch. Being back born of leading ecom websites for years, the collective experience from clients and  end users made us think different from open source scripts like magneto and zencart. Imaging and Realise Having our own code on our own servers is always safe and flexible than going after open source scripts., where attacks and bugs are often on new releases and bug fixes. With scratch script of in house development the only limit is your imagination, Start building your business on our ecom application with full support and customization from the builders itself Pros The level of customization is perhaps the biggest benefit of custom software. While a Open Source  package may fit many of your business’s needs, it’s doubtful that it will have the same efficiency as custom software. By meeting your exact specifications, you can cover every aspect of your business without unnecessary extras. It gives you greater control, which is important if your business has specific needs that your average commercial product can’t fulfill. Having customized software should also make the interface more familiar and easy to use. Because in-house software is developed by a team of your choosing, it also gives you access to knowledgeable support. Rather than dealing with technicians who may not understand your unique situation, you can get support from the individuals who have developed your software firsthand. They will understand any subtle nuances and minimize downtime from technical errors. Cost Open source or Hosted sharing software can accrue high support and maintenance costs. In order to address any technical issues, you will be at the mercy of a vendor who sets and can change the price of service. There may also be a waiting period for support, and…

Continue Reading