Monthly Archives: January 2016



Online Reputation Management : Find Yourself in Google

Online Reputation Management Finding yourself in Google Search result is prime and important factor in online reputation management. There are three kind of result you may found when you search about your brand. 1, All about the complaints and blogs about your brand. 2, About other brand have same name in other industry. 3, All about your brand and your industry. You have experienced the first two stage in initial periods of branding and its ok about that time but if it continued after a period of time it’s your failure in achieving a result in build your brand. Even though you succeed and reached 3rd stage and got an negative review on Google Review or in any consumer complaint forums its again a failure in your online reputation management. If you have in such situation, we are here to help you in Making your brand clean and better that your competitors.



Improve Google Search Engine Ranking

Google is providing majority of visitors to most of the website including morbits. In this article we discuss how to improve Google Search Engine Ranking. Most of the factors are trade secret of major digital marketing agency but we reveal the same because you might know what they are. Pointing Links to Website Your website can be ranked better when your website have more quality links to it than other websites. Having links from popular social medias and websites can benefit the ranking and search results.  Title Tag Title of your page is most important part for ranking, if you insert some meaningful word with some strong keywords that people search for your website can be advantage for future. SEO Keywords Your Site need to have words that someone search for your website, apart of your brand and identity. You can add some synonyms and misspelled words to compete with other sites of your kind.  Keyword-Laden Links If the links to your website have some keywords in it Google Search may think you are an authentic source for same. For.eg: If you Make a link on Software Develepment word on any website to your website, google may think your website is authenical to Software Development and list your website for the same apart from Improving Search Engine Ranking. Site Map Creating a sitemap can help google to index and list every pages in your website.  Robots.txt With Robot.txt you can control the search bot about what and where to search for indexing. So its good to make a robots.txt in your website. ALT Text for Images An ALT text is what keep a brief description about the picture and since most of the search engines work on words this might be result the image searches. Meta Keywords Tag Google Ignore…

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Reverse SEO for Online Reputation Management

Reverse SEO Reputation is the keyword for Businesses across the globe. Reputation or Image of a brand directly relates to the leads for a Business. For those who want a successful business endeavour across thier competitors they need to create a clean image of thier brand apart from others. If your reputation is tarred once and losing business out of it, then the most helping factor to achieve business is to rebuild the reputation. Online Reputation of a brand play a key role in today’s world. In fact it’s the worst situation for a brand to keep thier brand values and image upright when thier are some complaint register sites like Ripoff Report, Yelp, Complaintsboard.com, Complaints.com, ConsumerComplaints.com etc where people can publish grievances about the business as well as the individuals. And it’s quite difficult to remove such complaints or post from these websites. If you have gone through such situation, better you contact a reputation management professionals. What we doing is even the negative reports are published and cannot be removed from the portal we publish some positive listings that can be push higher in search results. Also there is a process of Reverse SEO to recover negative publicity of brand on Google, Yahoo and Bing. We also set up multiple website identity to make a positive reputation over the brand name.



Ecommerce SEO Listing Factors

SEO Ranking factors are important to an Ecommerce business to bring business online. The main ranking factors in ecommerce are: Navigation Links (5/5) The text appears near to your products and product categories are so called Navigation links. Most of the Ecommerce Platforms automatically generate the navigation links for menu same as the products and product categories. And for smooth SEO results it’s better to prefer independent controls for the navigation links so that Individual Products categories or products can be listed on search on particular product related searches. Page Titles (5/5) Page titles are the text that seen at the tab section at the top of the browser. And  it will be the bookmark name for the page when we save it or make a shortcut for that. So when creating page titles we need to focus to highlight the products we listing rather than the store name and all. Inserting key search terms with product name will be also appreciated. However Independent Page titles make sense in the SEO ranking rather than common one. If some product name is unfamiliar then you can make the product category name in front of it to make a identity for the same. Page URLs (4.5/5) The Location of page shown in address bar of the browser is called Page URL. Including key search term for products or service in the page URL will highlight the same on search results. And Independent controlled URL name based on Keywords will ensure better search listing than a competitor doing automated URL naming. Meta Description (4.5/5) The descriptive text appears  along with the listing of your page in Google or Any Search engine is called Meta Description. Meta description does not make any positive part on Search Result Position but it will reflect on customer choice for clicking…

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Ecommerce Business

Best Platforms for Ecommerce Business

If you are considering starting your own online store without huge fund and time then think about a ecommerce platform which have work with some successful websites. So these ecommerce platforms or shopping cart softwares can help your customers and sellers like a pro even in your struggling stages. Most of all popular Ecommerce Platforms can be tailored for your specific need with the help of a efficient technical team. And some platforms are good enough that having a do-it-yourself version where no design or development team is needed. Best Ecommerce Platforms  Magento  Magento is a powerful ecommerce solution being owned by eBay for easy ecommerce business. There are lot of features and extensions available in magento that can help you gain more regular businesses. The Software is very modular so it can grow with your business. Magento Commerce boasts a strong portfolio of cloud-based omnichannel solutions including in-store, retail associate and order management technologies. Open source digital commerce platform and cloud based solution empower merchants to integrate digital and physical shopping experiences. WooCommerce WordPress is well known for DIY websites and WooCommerce is WordPress based Ecommerce platform which is free and open source so that you can have control over your store without any monthly payments and proprietary softwares. Also the WordPress Ecommerce website can be scale from small to large stores. And those who experience in using WordPress can use WooCommerce by modifying your products instead of posts in the CMS. Both Digital Downloads and Physical Products can be sale online. The number of extensions available makes the WooCommerce Super Flexible. Webs If you are in search for simple and intuitive web store that can create within a couple of hours then your choice is Webs. However you can create a free trail website in Webs. If you…

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